MarketEd.Live 2019 is just around the corner and to say we’re excited is an understatement. We’ve got a stellar line-up of speakers again this year and, while we don’t want to give too much away, we thought we’d give you a sneak preview of what they’ll be talking about at Nottingham Contemporary on Monday, September 30. So here’s a bit more about Fili Wiese and a taster of what you can expect.
If you’ve ever wanted an insight into Google Search, then Fili Wiese is your man.
A renowned technical SEO expert and an ex-Google engineer, Fili was a senior technical lead in the Google Search Quality team, and he’ll be sharing his experiences with the world’s biggest search engine right here at MarketEd.Live 2019.
Now, in his current role at SearchBrothers, Fili offers SEO consulting services with SEO audits, SEO workshops and successfully recovers websites from Google penalties.
So, what can we expect from Fili when he “returns home” to Nottingham?
“I’ll be talking about optimising for search bots,” he says. “Which bits and pieces of a website are being crawled and how often; how long does it take for Google to notice when the sites SEO signals are improved; and how to optimise for mobile crawling and indexing.
Actionable advice to take away
“All of these important questions will be raised and answered in the course of my presentation and the subsequent live Q&A with the audience. I’d like to use this opportunity to share my experiences while working for Google Search and to address as many questions as possible.”
But it’s not just the insight that attendees can expect. They will also be given actionable advice to take away with them.
“I’d like to give the audience some firm ideas about what they can do in order to improve their site’s rankings,” says Fili. “Some of it is advanced while some are basic steps that almost anyone interested in doing better with Google Search can apply.
“In fact, let’s use this opportunity to share one piece of advice right away: Nine out of 10 websites do not save and preserve their server logs, which puts them at a disadvantage if and when they decide to manage their SEO. So, for anyone not saving their website server logs yet, start today.
“If you want to better understand how to use them in the future, come to my session at MarketEd.Live.”
While Fili has spoken at some of the biggest conferences in the world, he’s really looking forward to making his long-awaited debut at MarketEd.Live, especially as it’s in Nottingham.
Ideas on how to move your business forward
“Being a frequent international industry event speaker, it is always a pleasure to contribute to an event for the very first time,” he says. “On top of that, I used to study nearby in Sheffield, so coming to Nottingham always feels like coming home.
“Attending conferences is by far the best way to learn about cutting-edge technology and business strategies. Any attentive conference participants will walk away with new ideas on how to move their business forward. I know I always do.”
And what does Fili hope to get from speaking at MarketEd.Live 2019?
“Experience at conferences is a two-way street,” he said. “While I’m sharing with my audiences, I always take advantage of the opportunity to tune in, listen and learn from other entrepreneurs’ experiences.
“No doubt, this will be yet another opportunity to learn, for everyone including myself.”
If this has whetted your appetite and you’d like to hear more from Fili, there’s still time to get your ticket to MarketEd.Live 2019. Just follow this link